Fifth Avenue Forum

As fans, why would we care which cities are the hubs?

Source of the post Time zone is the only thing I can think of.

Source of the post Time zone is the only thing I can think of.

This is a big one for me. **** having to stay up late to watch Pens hockey at West Coast times.

Source of the post Time zone is the only thing I can think of.

This is a big one for me. **** having to stay up late to watch Pens hockey at West Coast times.

But with no fans, they could play at any time.

Source of the post Time zone is the only thing I can think of.

This is a big one for me. **** having to stay up late to watch Pens hockey at West Coast times.

But with no fans, they could play at any time.

That's not gonna work for TV revenue.

Source of the post Time zone is the only thing I can think of.

This is a big one for me. **** having to stay up late to watch Pens hockey at West Coast times.

But with no fans, they could play at any time.

That's not gonna work for TV revenue.

They could play 5pm Vegas time and be prime time on the east coast. I don't think time zones are a big issue.

Come on, mikey. Life isn't about these rusty trombone, and dirty sanchez. It's not about rainbow showers and camel-toe slide, and your Cincinnati bowtie, your Arabian goggles....

Rooney had access to Needle Drop Co., an agency that specialized in providing instrumental music for television and radio advertising campaigns. The original compositions were available for rent, and Rooney entered a recording studio where he could listen to available tracks.

“We used that music for everything, from boxing events at the arena to the teams,” Rooney said. “Basically, I listened to so much of that music that I would bank the ones I liked. And there was this one song I really liked for the Maulers.”

Rooney used it only once for the USFL team.

“It was the Maulers’ song first,” Steigerwald said. “I wonder how many people know that or even remember the Maulers.”

There remains a mystery to the song’s official title. Rooney never needed to know the songs’ titles because the music was rented and logged by numbers. The “Boys of Winter” commercials were a hit, and the song became synonymous with their variations over the next several years.

Most fans refer to it as “Boys of Winter,” but Steigerwald said the team never assigned that name to the music.

But Rooney really liked the unnamed song. And since it hadn’t been overexposed because of the one-time-only use for a Maulers ad, Rooney repurposed it for the Penguins’ “Boys of Winter” commercials.

They did long ago work out a deal with Needle Drop Co., to use it as their official theme. It’s been played when they took the ice for playoff games, for outdoor games at Heinz Field and even as wedding music for season-ticket holders.

The song was the soundtrack for Lemieux’s return from retirement in 2000, Sidney Crosby’s debut in 2005 and the five Cup celebrations. It made the move from Civic Arena and can be heard after games by a man who plays it on a saxophone near the statue honoring Lemieux outside PPG Paints Arena.

And, also, it’s the song of substitute for butter.

“I remember traveling somewhere and seeing a commercial for Royal Crown margarine and that spot used the song,” Rooney said. “I couldn’t believe it. Here’s this song everybody I know thinks of ‘The Penguins Theme’ and it’s being used in a margarine commercial.

“But, you know, anybody could rent it.”